Marketing Plan

1. Send 100 thousand invitation cards to the following local and foreign industries:

Custom processing
Packaging : Bottle
Chemicals / Plastics
Recycling
Machinery & Equipment
Hardware / Tools / Molds
Bags / Wraps & Liners
Houseware

Automotive / Transportation
Packaging : Other
Packaging : Flexible
Cosmetic
Electronics / Electrical
Toys / Spots
Construction / Building
Pharmaceutical

Automotive / Transportation
Packaging : Other
Packaging : Flexible
Cosmetic
Electronics / Electrical
Toys / Spots
Construction / Building
Pharmaceutical

2. Invite visitors from professional Magazines, Newspaper, Websites and TV-media.Media :

Press Release
Newspaper
Advertisement will be published in designated
columns of major newspapers.
Television
Commercials will be aired on major television
channels a week before exhibition, and exhibition information will be broadcast nationwide during exhibition days

Broadcasting
Exhibition programs will be aired intensively a week before.
Magazine
Publish in domestic & overseas professional magazines, and invite foreign companies and domestic experts to joint the exhibition

3. Send Exhibition Information by E-mail and by post.

4. Display Exhibition information by T-Bar, Air Balloon, Banners, and Road Flags along the main outes.

5. Visitors can get the Exhibitors Directory freely, and show information through website :

http://www.vietnamprintpack.com

Market News
Manufacturing Hanoi 2010 Exhibition Opens  
200 Firms to Join Cityˇ¦s Largest Manufacturing Exhibition  
In 2010: FDI Attracted Selectively, Directionally  
Vietnam PM pledges to improve investment climate  
2009 Show Report
The grand event attracted more than 12,900 local and overseas professional buyers... more
Official Supporters
Vietnam Plastic Association
Vietnam Rubber Association
 
 
 
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